Georgia State University is a public institution serving the student population in metro Atlanta. Nestled in-between five buildings, the GSU courtyard is a hub of education, entertainment and camaraderie for students.
The project was to craft a visual identity to aid student navigation throughout the courtyard and the buildings that surround it. I made journey maps of students’ paths through different days and times and saw a need for identification and distinction in between pathways and buildings. Created an identity to aid wayfinding for students.