Marketing collateral & website updates
While students at Georgia State University, our team, sixlicks, worked with the Center for Civic Innovation to help Samantha from Urban Perform. Samantha was in high need. Her gym, Urban Perform, was originally lead by someone else and had only she recently become the Executive Director. At the time, they did not have a physical space, nor any team whatsoever. The goal was for her to be able to find a revenue model that allowed her to provide very affordable classes to the residents of Vine City while still supporting herself.
Urban Perform's needs varied, but most important at the time were assets that would help advertise the gym and its classes. Our team created internal and external marketing pieces to aid Urban Perform to grow exponentially after our brief work with them. This included a website overhaul, going through the content, and acquiring photography assets for different collateral materials.
Since our work in 2018 with Samantha, Urban Perform has continued to grow and service the Vine City community. Learn more about them here.